"Shaving is much more than a daily routine"   ~ The Captain

Every morning, men around the world wake up, roll out of bed, and lather up for the day. But much like brushing one's teeth, shaving is often treated as a daily chore – fortunately it does not have to be that way. Shaving is more than a routine task, it can be a pleasant experience with endless variety. 

"Shaving was never meant to be a mindless habit – it was meant to be explored."   ~ The Captain

Now we can choose to kickstart each morning with an invigorating experience. We are able to assemble a unique combination of grooming products – soaps, balms, and aftershaves – to make each day stand out from the rest. Finding enjoyable goods as we progress along our shaving journey can be gratifying and heightens the anticipation of discovery

"We have a long, pleasant journey ahead of us"  ~ The Captain

These memorable events/experiences of discovery is what excites us about shaving and it is why we look forward to that next shave. Captain's Choice is committed to evoking joy within our customers through these special moments of discovery and we are excited to be a meaningful part of the shaving journey in your life.

 

Signed,

The Captain (image of his signature)

 

 

 

bring them joy

 

Captain's Choice is excited to be a meaningful part of the shaving journey in your life. 

 

The memorable moments of discovery is what excites us about shaving and it's why we crave that next shave. 

 

Captain's Choice is excited to be a meaningful part of the shaving journey in your life. 

 

We live for that "Ah Ha" thought – the moment when you catch the drift of an aroma your nose has never experienced before.

 

 

 

 

 

 

"We encourage our customers to experience new products – that is what shaving is all about" – The Captain

"We have a long, pleasant journey ahead of us"   ~ The Captain

We live for that "Ah Ha" thought – the moment when you catch the drift of an aroma your nose has never experienced before. These special moments that our extensive exploration has led up to. These special moments of shaving discoveries is what excites us it is why we crave that next shave. 

 

 Wet shaving is not just your every day shave – it's an adventure meant to be explored.

Captain's Choice encourages customers to venture out and discover sides of shaving that they haven't experienced before. 

So join us on board the good ship – Captain's Choice – as we continue crafting new experiences that customers love. 

(We crave for the next shave.)

"We encourage our customers to try new products and new scents – because that’s what shaving is all about" – The Captain

The shaving experience is filled with a variety of scents, textures, and feelings and we want our customers to avail themselves of. Captain's Choice is excited to be a meaningful part of the shaving journey in your life. 

 

Captain's Choice is excited to be a meaningful part of the shaving journey in your life. 

"We have a long, pleasant journey ahead of us" 

Signed,

The Captain (image of his signature)

 

(The shaving experience is filled with a variety of scents, textures, and feelings and we want our customers to avail themselves of.) 

EXPLORE(Only through extensive exploration do we continue finding those special (products) with the scent, texture, and touch that connects with us on a personal level – known as a discovery. )

EXPLORE(Our shaving journey allows us to continue to find special (products) with the scent, texture, and performance that delivers a memorable experience – known as a discovery.)

"Shaving is all about (moments of) discovery... and we have a long, pleasant journey ahead of us" – The Captain

 We kickstart our day with the unique combinations of cream, balm, and aftershave – making each day stand out from the rest.  We explore the unique combinations of creams, balms, and aftershaves to craft a new shave that's different from the rest.